Marketing

AI in marketing: 26 rising leaders from Ad Age’s 2026 40 Under 40 say how they use AI, what surprised...

Marketing skills gap won't be solved by AI or headcount alone. Diagnose whether you lack skills or hours, then train...

How Chime uses AI marketing tools to bring research, creative and media in-house for its 9.5 million members and nearly...

Marklo, Jessica Herrin’s AI marketing startup, raised $5M seed to help Shopify brands plan promotions using sales, inventory and past...

Marketing leadership moved from data-first tactics to AI-enabled orchestration; Bain research shows leaders blend 'math' and 'magic' and put customers

AI and marketing teams are breaking data silos, shifting consumer discovery away from brand sites, and keeping human judgment central...

FCCPC AI marketing fines: The draft Sales Promotion Regulations, 2026 would allow penalties up to ₦100 million and require registration...

Creators are shifting followers into IRL events to prove loyalty; brands get measurable turnout, sales and sponsorship outcomes. MKTG data...

AI fear marketing: Sam Altman and Dario Amodei likely sincerely warn about existential risk; the signal tracks technical trends rather...

Mondelēz marketing pivots to 'elevated indulgence', creator-led media and sports partnerships to tempt Gen Z snackers, according to Justin Parnell...